Posted by on Nov 2, 2012 in FASHION, HOME | 0 comments




JAIDE  was officially welcomed into the fall with our spread in UMM magazine ’s FALL 2012 Issue. Our stunning model, Lucia Sobotka has strong images and is blessing the fashion world with extreme sexy. Credits to the most amazing team :

We salute you ! You guys can get the UMM Magazine on stands now at 711, Wal Mart, and London Drugs. Here’s a sneak peak at what you’ll see.



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REALITY CHECK: MTV’s Real World Showcasing JAIDE

Posted by on Nov 2, 2012 in ENTERTAINMENT, HOME | 0 comments



MTV’s LATOYA JACKSON recently lit up the stage on hit television show, “Real World St. Thomas Reunion Show”. She was sporting one of JAIDE’S favorites, the chain print maxi skirt.

Fiery and confident, that is our kind of girl. Latoya is poised to do some great things in the future and we are extremely proud to say, “Latoya Jackson, you are officially JAIDED!!

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EVA LONGORIA:Spotted in Spain in our Girlfriend Romper

Posted by on Nov 2, 2012 in BEAUTY, ENTERTAINMENT, FASHION, HOME | 0 comments

Eva is in our Kelly Green Girlfriend Romper. Wow, she has brought sexy and classy to a new level. We are proud that Eva is doing huge things in the entertainment industry. Such an inspirational woman and she rocks this rockin’ Romper with lots of class. Eva Longoria, you are officially JAIDED!! Get this romper now at

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BEAUTY LAB – Evening Glam Makeup Look with Jessica Burciaga [VIDEO]

Posted by on Jul 8, 2012 in BEAUTY, HOME | 0 comments


Join us in Jaide’s Beauty Lab as makeup-artist to the stars, Etienne Ortega shows us how the beautiful Jessica Burciaga gets ready for a glamourous evening out in Hollywood.  Dressed in Jaide’s duo-tone babydoll dress,  her look in stunning and complete!

Share your thoughts on this look and let us know what you would like to see in our next Beauty Lab Feature.

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Party the Weekend Away in Our New Bodycon Collection

Posted by on May 15, 2012 in FASHION, HOME | 1 comment



Make a striking entrance and exit in our curve-loving Bodycon Collection.  Designed in our signature body-con bandage with a hint of sexy stretch, in a hold you’ll love.They are specially crafted from our signature premium bandage fabric to enhance, flatter and fit any shape. Cut to sculpt, these are statement pieces that are front-of-the-closet-status worthy!



Kim Kardashian loved this look as well!!

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